The Psychology of Selling, Brian Tracy
The Psychology of Selling, Brian Tracy
71 Rating(s)
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The Psychology of Selling
Increase Your Sales Faster and Easier Than You Ever Thought Possible

Author: Brian Tracy

Narrator: Brian Tracy

Unabridged: 6 hr 18 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 12/01/2013


Synopsis

Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.

Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time. Salespeople will learn:

"the inner game of selling"
how to eliminate the fear of rejection
how to build unshakeable self-confidence
Salespeople, says Tracy, must learn to control their thoughts, feelings, and actions to make themselves more effective.

About Brian Tracy

Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. He is the top selling author of over forty-five books that have been translated into dozens of languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in Solana Beach, California.


Reviews

Goodreads review by Obed on February 08, 2017

This book is both great and a farce at the same time. Let me explain myself. The book is filled with explanations on how to be a better salesperson, but these references and explanations are almost from a meta psychical standpoint. The explanations come from experience, as the author says, but it's......more

Goodreads review by Vaishali on March 20, 2021

Just when you thought he couldn't get better, he does. Brian Tracy's words simply cannot be missed, no matter who you are or what you do. Selling strategies couldn’t be listed here; please read the book! ============================= "The most successful organizations in the world are all superb selli......more

Goodreads review by Rick on December 13, 2012

This is a really good sales book whether you are new to sales or a veteran, it's stuffed full of wisdom and nuggets of gold.......more

Goodreads review by Jeff on October 26, 2017

Amazing book! Tracy helped me embrace the fact that I am a salesman, and to not be ashamed of it. He gives great pointers on how we can be in the top 1%, which I have implemented and found great success in doing so. I think that every salesman should read this book!......more

Goodreads review by Juan on December 21, 2019

8 enseñanzas esenciales para vender más: -Escucha atentamente. Los prospectos no quieren oírte, quieren hablar. -Emociona. Crea imágenes en la mente del cliente para que se visualice disfrutando los beneficios de tu producto/servicio. -Recuerda que la gente no compra características, sino soluciones......more