Phil Knight, the founder of Nike has written a very honest and entertaining memoir about how he became the chairman of the board for one of the most successful companies in business history. His decision to try something other than the usual corporate employment and ladder climbing was reached after a back-packing trip through Asia, Europe, and Africa. He was 24 years old and was questioning what his future would hold. During that trip, he decided to follow an unconventional path…….one that would lead him to be the chairman of a company that now grosses $30 billion annually.
Knight was a graduate of the University of Oregon, where he was a runner on their track team. He decided that he wanted a career in something that would allow him to not only make money, but afford him the opportunity to pretty much “play all the time”. He began his amazing venture by borrowing $50 from his father, and sold Japanese made running shoes from the trunk of his Plymouth Valiant. He says that in his first year, he made a profit of $8,000. That “company” was named Blue Ribbon, after those hanging on his bedroom walls representing his own running competitions.
The road to his current multi-billion dollar corporation was not always rosey. Knight encountered many successes and setbacks along the way. But through those good and bad times, he persevered, with his most cherished accomplishment being the formation of relationships that formed the foundational heart and soul of Nike. One can only imagine the current thoughts of the struggling graphic designer who was paid $35 to create the iconic swoosh! The chairman Knight, and his “ragtag group of misfits”, together “harnessed the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, and created a brand, and a culture, that changed everything.”
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